About Us

About the Contest


BBB Serving North Central Texas | Wichita Falls has created an interactive contest that involves students from participating local schools to deliver a message of Trust. BBB Student Video Contest gives students real world experience in creating a 60 second video while constructing a social marketing campaign to promote the message.
BBB works directly with the participating schools and faculty to organize a multi-school competition for their students. BBB actively presents the contest to participating students and provides judging, guidelines, curriculum and this website to facilitate the contest. Students can partner up in teams, or do it alone, to produce an engaging 60 second video that follows a unique theme.
Once the video is approved for judging, BBB will make the video public and students must promote and market their video through social and traditional marketing channels. Videos are then given a 4-6 week timeframe to be promoted. BBB works with a national agency Platypus – Media, Advertising, & Design to judge each video on quality, messaging, and production value, while tallying all the votes received online from the students marketing efforts.
BBB works with local media channels, including news stations, to help promote the contest and will announce the winners publicly. Individual prizes, scholarships, and video equipment donations are awarded to the participants and we have had the pleasure of even giving the winning students on-air TV time.
Members of the BTW Film Club at Booker T. Washington High School for the Performing and Visual Arts in Dallas created videos on the theme of “Start with Trust” and promoted the videos through social media, aiming for the most views on YouTube for their videos.
“The BBB video challenge motivated the students to use their creative and critical thinking skills to develop ideas that are unique, useful and worthy of elaboration,” said Niloo Jalilvand, Transmedia Education and Mathematics teacher, Booker T. Washington High School for the Performing and Visual Arts. “This is a perfect example of school, community and business collaboration that establishes an educative community.”

BBB Code of Business Practices:

The BBB Code of Business Practices represents sound advertising, selling and customer service practices that enhance customer trust and confidence in business. The Code is built on the BBB Standards for Trust, eight principles that summarize important elements of creating and maintaining trust in business.

This Code also represents standards for business accreditation by BBB. Businesses based in the United States and Canada that meet these standards and complete application procedures will be accredited by BBB.

Read more at BBB Code of Business Practices

About BBB Serving North Central Texas

Located in Wichita Falls and Downtown Dallas, BBB | NCTX serves 29 counties in North Central Texas: Archer, Baylor, Clay, Collin, Cooke, Cottle, Dallas, Delta, Denton, Ellis, Fannin, Foard, Grayson, Hardeman, Haskell, Hopkins, Hunt, Jack, Kaufman, King, Knox, Lamar, Montague, Rockwall, Stonewall, Throckmorton, Wichita, Wilbarger, and Young.

For nearly 100 years, Better Business Bureau Serving North Central Texas has been helping people throughout the Dallas and Wichita Falls areas find businesses and brands they can trust. In 2016, people turned to BBB | NCTX over 10 million times for BBB Business Profiles on North Central Texas businesses, information about advertising and trade practice investigations, to request quotes for services, dispute resolution services and more.

Mission and Vision


Our Vision:
An ethical marketplace where buyers and sellers trust each other.

Our Mission:
BBB’s mission is to be the leader in advancing marketplace trust. We do this by:

– Setting standards for marketplace trust
– Encouraging and supporting best practices by engaging with and educating consumers and businesses
– Celebrating marketplace role models
– Calling out and addressing substandard marketplace behavior
– Creating a community of trustworthy businesses and charities

BBB sees trust as a function of two primary factors – integrity and performance. Integrity includes respect, ethics and intent. Performance speaks to a business’s track record of delivering results in accordance with BBB standards and/or addressing customer concerns in a timely, satisfactory manner.

BBB ensures that high standards for trust are set and maintained. We exist so consumers and businesses alike have an unbiased source to guide them on matters of trust. We provide educational information and expert advice that is free of charge and easily accessible.

BBB Accreditation is an honor – and not every business is eligible. Businesses that meet our high standards are invited to join BBB. Businesses deemed to meet Accreditation Standards are presented to the BBB’s Board (or designees) for review and acceptance as a BBB Accredited Business. To read more about our Accreditation Standards, click here.

All BBB accredited businesses have agreed to live up to our Standards for Trust, a comprehensive set of best practices for how businesses should treat the public in a fair and honest manner. To review our Standards for Trust, click here.

BBB does not compare businesses against each other but rather evaluates businesses against our standards – and our standards clearly speak to the character and competence of an organization.

BBB is the resource to turn to for objective, unbiased information on businesses. Our network of BBBs allows us to monitor and take action on thousands of business issues affecting consumers at any given time.

BBB is your key adviser, most reliable evaluator and most objective expert on the topic of trust in the marketplace.